Gome 50% mad rush 6111 free maximum single free 4999 yuan

IT168 News In the afternoon of October 27th, as Gome Online CEO Li Juntao, COO He Yangqing and Olympic Shooting Champion Du Li touched the button together, three large rings representing the quality, low price, and speed were lighted, and Gome Online announced “ 10. Ring 11.11 "opening ceremony was officially launched . This year on 11.11 , Gome Online will join hands with Huawei , Xiaomi , Lenovo , Konka, Haier, Canon , Midea, Vantage, Baicao, and other first-line brands to launch a series of universal activities including home appliances from October 28 to November 12. C really 50% off, open platform to cross the million stores to buy 3 free 1,6111 free single up to 4999 yuan free , send 11111 red packets every day , beautiful live online send 2 billion red envelopes . According to Li Juntao , CEO of Gome Online , this year’s 11.11 target is “Quality 10 Rings, Low Price 10 Rings, and Speed ​​Up 10 Rings” , plus new experiences such as the price channel , C2M customization, VR home improvement, smart home, interactive live broadcast, etc. a customized, scene, entertainment 11.11 carnival feast.

 

Olympic shooting champion Du Li helps 11.11 target quality, low price, speed up "3 ten rings"  

According to Li Juntao , the CEO of Gome Online , 11.11 changes the spending habits of 700 million netizens across the country . For major e-commerce companies, this is a demonstration of comprehensive strength in the past year . However, in the 11.11 online shopping process over the years , users are faced with many pain points, such as impulsive consumption, fake brush orders, goods are not goods, violent courier, return difficult and other issues . United States 11.11 online this year will address user pain points, so 11.11 retail return to nature, to meet the ultimate user demand for goods and services, which is the United States three decades and always adhere to the bottom line. Relying on the new retail best business model integrated online and offline, GOME Online CEO Li Juntao borrowed the shooting term “10 rings” as the theme of this year's 11.11 , which means focus, precision, and ultimate pursuit of 10 rings. Li Juntao said that Gome Online’s 11.11 target this year is “10 rings of quality, 10 rings at low prices, and 10 rings at speed” and become the most sincere e-commerce provider . Du Li, the Olympic shooting champion, also stated that coaches used to say that as long as the guns are capable of hitting the 10th ring, no matter what their opponents do, they will be able to win the final championship. I wish GOME Online 11.11 great success, quality, low-cost, speed up to do 10 ring full score, to bring more benefits to everyone, to become the 11.11 e-commerce industry champion.


Gome Online CEO Li Juntao

Quality Ten Rings, the depth of cooperation, home appliances 3C as a core category continues strong, are the manufacturers direct mining, including Haier, Midea, Gree, Huawei, Apple, Samsung, Hisense, LeTV, millet, Konka, Skyworth and other first-line big-name, All of them reached in-depth cooperation. China US is the best distributor for Apple Asia Pacific, and it is also a full-channel partner for online and offline integration with Huawei, and the largest sales channel for Haier online and offline. Gome Online has an independent professional purchasing company and 1000+ purchasing team. The big data for consumption is determined by sales, and the production line goes directly to the warehouse. In terms of product breadth, as a representative of “not only household appliances”, the supermarket department store Gome Online has its own GOME wine cellar, Linyi tea, Yangcheng Lake hairy crabs, and fresh raw materials from Feiniu, Baicao, and Liangshi. Food, Procter & Gamble's Sassoon, Crest, Hu Shu Bao, Rejoice and many other brands. There are also overseas purchases of direct global channels, international big names, bonded warehouses straight hair, O2O experience, from Japan, Korea, Australia and other boutique appliances, food, beauty makeup, everything. Authentic, self-commitment 100% authentic, fake one lose three, open platform to find fakes, Gome Online will immediately delete the shelves, and the business up to 1 million fines, clearance and other penalties, direct deduction of merchants corresponding deposit, payment And so on, the first payment to consumers, and then to the platform business responsibility.

In terms of low-price ten rings, Gome Online believes that only the low price offered by Pratt & Whitney is a real low price. Gome's self-operated home appliance has accumulated 30 years of manufacturer relations and bargaining power. It has an online and offline purchase scale of hundreds of billions. Big data analysis analyzes consumer demand by sales, big batch batch buyouts three months in advance, and OEM, ODM, etc. The cooperation model provides consumers with the most cost-effective products. In order to protect consumer rights, 11.11 this year , Gome Online launched a daily parity channel to help users filter, shop around, and use three decades of supply chain precipitation to save every penny for consumers. The comparison channel is based on the fields in the product name, and compares Jingdong and Suning Tesco's brands with the same model and same color, and directly shows how much the price is lower. It is updated every 30 minutes, and the system crawls and manually checks both. The automatic bargaining function on the line is also available. The user can click to receive the cash coupon for the product. Li Juntao said that the parity channel is equivalent to a magic mirror, allowing pseudo-low prices to be seen at a glance. It can lead users to shift from impulsive low-level consumption to rational high-level consumption, buy real value-effective products, and avoid massive returns and waste. In addition, the United States and the United States online price Jingdong expensive to lose 300, smart price tools to buy, October 28 opener from the singles can be guaranteed 11.11 the same day, to become the strongest protection of 11.11 low prices.

With respect to Ten Ring, Gome Online's self-operated logistics covers more than 600 large, medium and small cities across the country , close to 45,000 townships and four levels, and has four major operation centers in Tianjin, Shanghai, Guangzhou, and Chengdu, covering North China, East China, South China, and Southwest China. 428 warehousing, more than 3 million warehousing areas, tens of thousands of experienced logistics and distribution teams, achieved 182 cities in the country on the same day, 403 cities achieved half-day reach, and 922 cities achieved the next day. The small tiger logo printed on it, the medium-duty trucks responsible for trunk transportation, and the combination of small tricycles responsible for the delivery of the last one kilometer, have achieved nationwide distribution without blind spots. During the 11.11 period, Gome Online increased the number of shifts and the number of logistics personnel for packing, picking, delivery, etc., and increased manpower and vehicles by a factor of 20 compared to the usual time , ensuring that there are no explosions or delays. According to the Darwin system of big data, the distribution layout and delivery route are reasonably allocated. The major households will place an order before 11am on the same day and a single daily delivery before the 22nd, even delivery and installation will be completed in one step. Fast Consumer Electronics Co., Ltd. is located in the core of the city within two hours. Fresh joint fly cow nets and SF cold chain logistics are available to keep fresh and live for 72 hours. Gome Online's first 7X24-hour on-demand delivery allows users to agree on any time within seven days of ordering, avoiding peak periods and receiving goods at their convenience. The National 2000+ Gome and Darun hairline stores are delivered directly to the next store, and support is provided. Gome Online promotes logistics with temperature. The courier also provides additional services such as out-of-box inspection, garbage disposal, return pick-up, new exchange, and new product recommendation.

6111 free single highest free 4999 yuan live tucao 11.11 collar 2 billion red envelopes

Huang Xiangping, vice president of Gome Online, said that "10 rings 11.11 " started pre-sales ahead of schedule on October 21 and opened the opener on October 28-31 , followed by 3C , Home Appliances Festival , Supermarket Festival , Ice-washing Festival , and TV. Festivals and other special events have continued until November 9th. There are 9 top-level competitions between the top 18 brands, 9 screaming night markets, and a full-scale decisive battle between November 10 and December 12 for a total revelry of 22 days . In order to achieve "10 rings" full marks, this year's 11.11 Gome Online prepared a red envelope, beautiful password, free single, live broadcast and other benefits. Red envelopes activities in which time is November 1 to 11, five games a day, every 5000 red envelopes, large envelopes for the total amount of 11,111 yuan for each user to grab random red face value, the highest face value of 1111 yuan.

 

The beauty password is the user's single payment at a specific time , enter the password, and enjoy the discount on the basis of the existing discount. For example , if you enter “Gome Online 3C 11.11 ” from November 1st to 3rd , you can obtain a full 2000 reduction of 50. Enter “GOME Online Home Appliances 11.11 ” from November 4th to 6th, and you can enjoy a full 3000 minus 100, November 7th. By the 9th, enter the “GOME Online Department Store 11.11 ” and other passwords, you can get a full 99 minus 20, and enter the “GOME Online 11.11 ” password on Gome Online on October 11 to enjoy a full 40 minus 20. Excluding GOME’s 11.11 unique features each year , there are 6,111 free- slot opportunities this year . From 11 to 31 October, 1111 free tickets were sent during the opener and 5000 free tickets were sent from 10 to 12 November. 1 point rush, purchase of designated exempt goods, will have the opportunity to get the highest free of 4999 yuan of strength , after the successful vote in the form of red vouchers to return the exemption amount.

E-commerce + live broadcasting became a new outlet , Gome Online APP live broadcast channel on October 21 , has a chat, look and buy, receive brand vouchers and other functions, invited actors, singers, men's team, Daren, V, school flower 6 major types of anchors . In addition to UGC, there is the PGC model, which produces content by professionals and introduces features such as Global Purchase, Big Coffee, Tide Power, and Young Model . At the 11.11 conference, there were dozens of well-known online reds such as Dazui Han Qiaosheng. October 28th 11.11 to the end of November 12th open event, every night 8 o'clock, Gome online executives, manufacturers big brother, endorsement star, beautiful net red will debut, interact with friends, explosion models recommended, while watching buy. Ten brand stars , 100 hours of exciting content , million models hot explosion models . In each live broadcast, 10,000 red envelopes will be sent , for a total of 2 billion yuan, and a maximum of 1,111 yuan for a single red envelope . User 11.11, no matter what platform he is shopping for, if he encounters a trap or has a dissatisfaction, he or she can go to the Gome Online Live Channel to “tap” and get red envelopes , brand vouchers and free-for-all opportunities.

Pre-sale 49 yuan can reach 199 yuan   100,000 home appliances 3C really 50%

Gome line has always been focused on 3C retail of home appliances for the next 30 years . Gome Online is to become the most professional home appliance 3C online shopping platform. According to the "Home Appliances E-commerce Research Report" of the Analysys Think Tank in June last year , Gome Online's SKUs for ice-washed air-conditioners, SKUs for first-line brands, average prices, and after-sales service reputation are all ranked first in the industry. Huang Xiangping , vice president of Gome Online, said that “Gome Online, not only has home appliances,” and it has made efforts to use household ecological chains, and home appliances are still the core and entrance. In terms of home appliances, Gome Online has not only insisted on big-name low prices, but also developed C2M personalized customization, smart home, home appliance, etc., leading the home appliance industry to the direction of high-end smart.

During the 11.11 period , Gome Online once again made big profits in the field of home appliances, highlighting the advantages of home appliances , combined with the first-line big name to launch 100000 appliances 3C really 50% off , there are Haier buy 4 free 1, the United States the second 50%, Hisense orders back 100 Yuan, Sharp purifier to buy 1 get 1 big and so special . From October 21st to November 10th, when users purchase prepaid home appliances 3C on Gome Online , they can enjoy 6 exclusive gifts , including prepaid 49 yuan to reach 199 yuan, prepaid deposit to extract iPhone 7 and participate in the praise to send 50 yuan in cash coupons. , pay the balance due free single free up 4,999 yuan, pre-pay balance due to send 500 Gree electric heating, pay balance due before 2500 to send the blue moon liquid detergent. In terms of pre-sold explosives , Gome Online targets Tmallcats , such as the iPhone 7 black version of Tmall pre-sale price of 5388 yuan, Gome online as long as 5188 yuan; Sony 55-inch 4K color TV Tmall pre-sale price of 4649 yuan, Gome online as long as 4399 yuan; Siemens 610 liters of inverter door refrigerator, Tmall pre-sale 6699 yuan, Gome online as long as 5739 yuan; Haier 10 kg smart inverter washing machine Tmall pre-sale 3999 yuan, Gome online as long as 3199 yuan.

Xu Jun , the vice president of Huawei, a Huawei representative of the manufacturer's representative in China, said that he has signed an online direct supply agreement with Gome Online and completed the original one-year sales target within half a year. 11.11 In addition to providing differentiated explosive new products, it will also carry out joint marketing with Gome Online, logistics after-sales coordination, big data sharing, and genuine low-cost quality services to further meet the ultimate needs of consumers . 11.11 explosion of household appliances, such as Hisense 55 吋 4K smart TV 2999 yuan , Samsung 55-inch curved LCD TV 5799 yuan, Changhong 65-inch 4K smart TV for only 4999 yuan, Sharp 70-inch 4K smart TV for only 9999 yuan; the United States 215L three Door refrigerator 11.11 buy price 1099 yuan, Haier 575 liters refrigerator door for only 2999 yuan, Haier 221L air-cooled refrigerator 1299 yuan, Konka 425L door refrigerator 1999 yuan grab ; Little Swan 8 kg inverter drum washing machine 1111 yuan , Panasonic 7.5 kg wave Wheel washing machine sold for only 1688 yuan; Gree 1.5 air-conditioning heating and air conditioning price of 1899 yuan, Electrolux is a cold and warm air conditioner to the hand price of 1219 yuan; the United States 60-liter electric water heater for only 899 yuan, iPhone6s plus full Netcom version of 4488 yuan, Huawei mate8 Only 2,674 yuan, Philips 699 yuan 32-inch flat-panel TV, Canon digital camera kit 3199 yuan.

Blue Moon Laundry liquid for only 11.11 yuan home department store cross million stores to buy 3 free 1

The basis of more than 50% off the explosion models, the United States launched the online store to buy ten thousand free audience 3 1 strength in clothing shoes, bags, home building materials, FMCG three major areas of department stores, commitment fake a lose 3. Apparel shoes bag 11 yuan spike, 1 penny grab a good goods , such as clothing shoes bag men's long wallet original price 89 yuan, 11.11 seconds price is only 11 yuan ; Danjue first layer of leather wallet, new handbag Malker, Love Masa fitness tension belt and more than 20 good stocks price spike only 0.01 yuan . Home building materials such as Peng Jiayou modern Chinese style solid wood bed original price of 1258 yuan, pre-sale price of only 599 yuan; Hammer furniture leather cloth sofa original price 3799 yuan, hot pre-sale price of 1899 yuan, 11.11 five discount price 1175 yuan; TOTO bathroom buffer cover Toilets were originally priced at 1998 yuan, 50% pre-sale price as low as 999 yuan and so on .

Huang Xiangping , vice president of Gome Online , said Gome Online wants to open up the household consumption ecological chain. Compared to home appliances and other large consumer goods, the supermarket department store is the high frequency shopping necessary for the daily family life of consumers. Ten Rings 11.11 this year , GOME wine cellar 5000 containers of imported wine will soon come to the beach , 50% off to send; purchase thousands of global counterfeit products abroad, as low as 50% off ; there are open platforms, joint Feiniu network, Baicaowei, good shop, Originally, life, Procter & Gamble, and other big-name merchants shared profits. Gome Online's strategic cooperation with RT-Mart's Feiniu Network has resulted in 9 categories of department stores with more than 1600 brands and about 100,000 new department store SKUs. The “10 rings 11.11 ′′, the supermarket department store launched 100,000 good goods 5 fold grab, the audience full of 199 minus 100, such as bulk rice flowers new rice 5kg only 49 yuan, Nike2016 new AIR MAX casual shoes for only 299 yuan, Blue Moon liquid laundry bottle for only 11.11 yuan 2kg bottle , good boy Goodbaby safety seat 789 yuan. In the field of financial payment, GOME 11.11 also launched up to 10 billion top financial products, such as Mei Ying Bao, Bao Jin Bao, US bank tickets, 0 yuan Bai Na , fixed financial management, etc., 11.11 including red packets plus proceeds, investment rebates, every 8 Financial welfare festivals, free grand prizes, white coupons , and appointments to manage high interest rates and other benefits , guiding the people to make money Raiders .

Gome Butler Contracted After-sales Service Becomes Scene-type E-commerce Leader

In terms of after-sales service, Gome Online has extended its “home” service with home appliances as its core through the “GuoMi butler” WeChat platform, from product purchase, delivery, installation to repair, maintenance, and cleaning, to final extension and recycling. , trade-in, provide services within the product life cycle, a key appointment, ready-to-door, digital products also support remote maintenance. Relying on a large service network covering over 200 major cities in the country , nearly 2,000 regions, and efficient operation capabilities, Gome Butler has become the largest home appliance service platform in China . Gome Butler can quickly respond within 26 minutes after the consumer has asked for service . The company also introduced electronic warranty cards, electronic manuals, and security information visualization, and on-site service can be reserved for four innovative functions to achieve traceability of the entire maintenance process. Even if user 11.11 is a home appliance purchased on other platforms such as Tmall, JD, etc., it is also possible to make an appointment to enjoy the service of Gome butler.

According to Li Juntao , the CEO of Gome Online , 11.11 is the stage for GOME’s comprehensive strength. Ten Rings stands for excellence, pursuing excellence and achieving the best. In the future, Gome Online will use VR and live streaming technology to create situational experience scenarios, realize virtual reality full scene marketing, including feature scene channels such as schools, weddings, and health, will gradually realize VR, live online interactive, and change the e-commerce in the past a single plane visual Experience. Gome Online also will be household consumption as the core, C2M personalized custom as a breakthrough, extending to home appliances home improvement, clothing shoes, bags, food and beverage, auto parts, ticketing travel, Internet banking and other categories, covering user basic necessities of all the needs, and the United States housekeeper, etc. In the field of after-sales service, a one-stop shopping smart home consumption closed-loop system has become a leader in scene-based e-commerce, creating a true Internet + quality living experience for users .


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