Guo Taiming: Hon Hai does not have to take the brand road

Hon Hai, chairman of Hon Hai, said recently that in the information age, a long-established brand may not be able to win the trust of consumers. The rapid rise of the American electric car dealer Tesla (TESLA) is an example. At the same time, the brand operators are only a minority. In the future, Hon Hai will become a high-tech service company, and it is not necessary to take the brand road.

Guo Dong said that in the information age, people use their eyes extensively. Without the screen, they can't use the LINE communication application or Facebook (Facebook). For this reason, Hon Hai began to promote the so-called "eyeball program" in 2012, expanding the display and In the touch panel business, we must not only strengthen information display related businesses, but also expand information creation and transmission related businesses.

Hon Hai believes that the information age focuses on eight types of displays, including smart phones, tablets, notebooks, all-in-one desktops, portable TVs, smart TVs, video walls, and businesses, healthcare and education. Use display. These Hon Hai have production, and also produce network devices and servers that connect these displays.

Wearable devices are also the focus of Hon Hai's future development. The company invested $200 million in Woodman Labs, a US company that owns the sports camera brand GoPro, to develop its wearable business.

The Hon Hai business is not limited to hardware devices. In the near future, 4G telecom services will be launched in Taiwan with the aim of accumulating experience through commercial services.

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