Recently, the reporter learned from Wu Xingqiang, Marketing Director of Shenzhen Changfang Semiconductor Lighting Co., Ltd. that from December 1st, Changfang Lighting's new LED large outdoor advertising landed in Shenzhen T3 terminal building, nearly 300 square meters of large color LED. High-definition full-color display, large area and wide radiation, is the only double-sided LED media in T3 terminal building, and it has the only way to take the airport. The traffic volume of people and vehicles is as high as 2.75 million times/week, which can cover the middle and high-end market.
It is reported that the large-scale listed company focusing on LED lighting, Changfang Lighting, opened its brand strategic cooperation with Guangdong Advertising Co., Ltd. in July this year. The internal structure mechanism has been adjusted and optimized before December, and the current stage has gradually developed. Through a series of measures, through a variety of initiatives, increase brand communication, and comprehensively promote brand upgrade.
Throughout the current lighting industry, LED products market prices are mixed, quality is uneven, channels are mixed, and many factors are testing the market power of manufacturers. From the consumer's point of view, LED market demand is growing, where is the development of the market, whether the market will face a new round of reshuffle, is a problem that major manufacturers need to think about.
In the microscopically speaking, the measures for the LED advertising of the rectangular LED lighting can effectively enhance the attention of consumers and strongly support its brand upgrading strategy, laying a certain market foundation for the sustainable development of the brand. From a macro perspective, this initiative can play a benign industry demonstration role in the lighting market, and promote consumers to pay attention to LED products and further activate the demand of the consumer market. Therefore, we will promote environmentally friendly, green and energy-saving high-quality LED lighting products into thousands of households, assume the social responsibility of a corporate citizen, and achieve a double harvest of economic benefits and social development benefits.
Rectangular lighting said that placing outdoor advertising at the airport is the first step in its brand communication. With the deepening of the brand upgrade strategy, Changfang will always pay attention to the market dynamics, covering the consumer market in an all-round and three-dimensional manner, and finally let the brand image of Changfang LED lighting be deeply rooted in the hearts of the people, and let high-quality LED lighting products enter thousands of households. .
It is reported that the large-scale listed company focusing on LED lighting, Changfang Lighting, opened its brand strategic cooperation with Guangdong Advertising Co., Ltd. in July this year. The internal structure mechanism has been adjusted and optimized before December, and the current stage has gradually developed. Through a series of measures, through a variety of initiatives, increase brand communication, and comprehensively promote brand upgrade.
Throughout the current lighting industry, LED products market prices are mixed, quality is uneven, channels are mixed, and many factors are testing the market power of manufacturers. From the consumer's point of view, LED market demand is growing, where is the development of the market, whether the market will face a new round of reshuffle, is a problem that major manufacturers need to think about.
In the microscopically speaking, the measures for the LED advertising of the rectangular LED lighting can effectively enhance the attention of consumers and strongly support its brand upgrading strategy, laying a certain market foundation for the sustainable development of the brand. From a macro perspective, this initiative can play a benign industry demonstration role in the lighting market, and promote consumers to pay attention to LED products and further activate the demand of the consumer market. Therefore, we will promote environmentally friendly, green and energy-saving high-quality LED lighting products into thousands of households, assume the social responsibility of a corporate citizen, and achieve a double harvest of economic benefits and social development benefits.
Rectangular lighting said that placing outdoor advertising at the airport is the first step in its brand communication. With the deepening of the brand upgrade strategy, Changfang will always pay attention to the market dynamics, covering the consumer market in an all-round and three-dimensional manner, and finally let the brand image of Changfang LED lighting be deeply rooted in the hearts of the people, and let high-quality LED lighting products enter thousands of households. .
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