Editor's note: The ancients said: "Killing a chicken with a knife" means to describe small things without spending a lot of effort. But in modern society, some people start to have different opinions. Kendrick Lighting (Hong Kong) Co., Ltd.? Sun Zhengquan, general manager of Jindal Lighting, believes that nothing is trivial and simple is not easy. Only by making great efforts and doing small things can you get things done. Since the knives kill the chickens can guarantee a knife death, and we have a knife in our hands, what about using chicken to kill the chicken?
Laozi, the founder of the Chinese Taoist school, has a famous saying: "The great things in the world must be made fine, and it is difficult to do things in the world." It means that big things must start from small things, and the hard things in the world must start from the easy. Zhang Ruimin, president of Haier, said that it is not easy to do simple things. Greatness comes from ordinary people. Often, what a company needs to do every day is to repeat the so-called trivial things every day. Although a company has a grand and wise strategy, it is difficult to become a reality without strict and serious details. "Taishan does not refuse fine soil, so it can become its height; Jianghai does not choose a trickle, so it can be deep." Therefore, the ceremony is not small, the details determine success or failure. It is no exaggeration to say that the current market competition has reached the era of winning details. Whether it is the internal management of the enterprise, or the external marketing, customer service, the details are related to the future of the enterprise.
Details come from the system
The competition of modern enterprises is the competition of corporate culture and the competition of human quality. The basis of management is the system. KFC and McDonald's are the fast-food restaurants we frequent. They have been selling well all over the world for decades. The core competition is process management. There are thousands of regulations for KFC and McDonald's. McDonald's has to maintain The freshness of the food, the hamburger will be thrown away after it has been blown out for 7 minutes. In order not to cause waste, the 7 minutes is measured in detail. So walking around the world, we have fried chicken legs, French fries, hamburgers are a taste. We have eight major cuisines in China, which are famous both at home and abroad, but it is rare to have chain operations, because the taste of Chinese food depends entirely on the chef itself. His mood will affect the quality of the dishes. Not to mention the replacement of the chef, Chinese cuisine has only a small amount of salt and MSG, and there is no standard for quantification and refinement. Therefore, I believe that in order to have good detail management, we must first have strict management system management details to protect.
The details come from the heart
Former US Secretary of State Powell's academic credentials are extremely ordinary, but in the country it has been highly respected by the American people, has achieved a remarkable cause, explores its source, and has a bearing with his own attention to the details of the leadership style. Most successful leaders or management masters believe that: "The big gift is not to be ignored, the big line is not careful. As a leader, the vision is far, pay attention to big things, and less details." But Bauer asked the leaders to pay attention to the details, and Fully grasp the entry and exit of information. When he was the chairman of the Joint Chiefs of Staff, during the period several times the hawks wanted to launch a war, they were able to make detailed and accurate figures and costs of casualties. He believes that if you can master the details, you will make a very different decision. He said that the supervisor must understand the situation of the department and arrange to manage the information. He believes that if the leader is well-informed, he can resolve the fatal damage beforehand.
We must pay attention to every detail of our work, and do it one by one. As the saying goes: Shopping malls, like the war, I founded Jindalai Lighting in 1998. As the company’s top decision-maker, I ask employees to make sure To start with, every detail, every operation process, must be standardized, so that customers feel the service and care of Jindalai lighting, can not have the slightest sloppy. At the same time, I also need to do my own solid work, service with heart, and customer satisfaction as the primary goal. Customers benefiting from our services is by no means an empty talk. We must do every detail of the products, so that customers can appreciate the sincerity of Jindal from the bit by bit service.
Details come from the habit
A celebrity said well: "planting behavior, harvesting habits; sowing habits, harvesting character; sowing character, harvesting fate." Human habit is a subconscious mind. When a certain thing reaches a certain level of proficiency, it becomes a subconscious mind and becomes a habit. Any project can be broken down into countless details, and countless details are strictly enforced, making it a habit.
I think that the details are done. The most important thing is that the first is awareness and the second is training. Everyone who comes in Jindalai must systematically study the company's rules and regulations and corporate culture so that they can adapt to our team in the fastest time. Whoever violates the rules, who will be punished, now we are Everyone in the production area can go to work in line with the prescribed road signs, and there is no one in the workshop, no one to smoke, no one to line up every morning to do morning exercises, running exercises - why? Because everyone has formed a habit.
The improvement and innovation of work is derived from our deepening of the management of details. Only in this way can we truly improve our work execution process. For example: Is everyone's work schedule quantified? Is there a verification of the subordinate report? Has the competitor’s marketing activity been recorded? Is the record full? Have you met the questions you don’t understand in time? Is the customer's complaint handled in a timely manner? Have you ever made the same question for the second time? ……and many more.
Doing things is like boiling water, 99 ° C is 99 ° C, if you do not continue to warm, you can never become hot boiling water. Therefore, we only burn every ordinary 1 °C, and strive for excellence in the details, in order to truly achieve the boiling effect.
Chinese people often use "killing chicken and knives" to express their contempt for small things. In my opinion, "killing chickens must use slaughtering knives." Only by making great efforts and doing small things can we do things well. Since the knives kill the chickens can guarantee a knife death, and we have a knife in our hands, what about using chicken to kill the chicken?
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