Analysis of the five highlights of the global LED market in 2013

In 2012, the world economy continued to be sluggish. Due to the impact of the global LED lighting market growth, the domestic civil demand will take time to start, and the entire industry will be baptized by "cold winter". Apply the usual phrase "Winter is coming, will spring be far behind?" Monitoring data shows that signs of a rebound in the global LED market in 2013 are emerging. Many domestic and foreign research institutions and industries have generally given optimistic forecasts.

Industry analysts believe that the global LED market will pick up in 2013 and present five highlights.

I. Global LED output value increased by 12% in 2013

Driven by demand for handheld devices and LED lighting products, the global LED market is expected to reach $12.4 billion in global LED output in 2013, a 12% increase from 2012. In terms of industrial dynamics, as the overall supply situation of the LED industry is still unresolved in the short term, LED manufacturers will seek new applications and strategic alliances to ensure orders and increase profit margins.

Second, the cost of LED packaging continues to decline in 2013

The data shows that the output value of LED packaging used in the lighting market in 2012 was about $2.66 billion, an increase of 23.5% compared to 2011. Among them, LED packaging is applied to architectural landscape lighting or indoor lighting such as projection lamps and light bulbs. However, in the case of falling LED packaging prices, the demand for lighting markets in various countries has gradually been gradually introduced due to the introduction and price incentives. In terms of the global LED bulb market, the lowest retail price of LED bulbs equivalent to 40W incandescent lamps in South Korea, the United States and the United Kingdom have reached a sweet spot of $10 in 2012, making consumers' willingness to purchase LED lamps gradually increase. The trend of continued cost reductions in 2013 will become more apparent.

Third, in 2013, the global LED lighting output value penetration rate reached 20%

Global environmental awareness is high, LED lighting has become one of the major development policies of many countries, and driven by national policy, it will contribute to the significant increase in LED lighting output. Among the LED lighting projects promoted by countries, LED bulbs will be one of the priority products. If the technical differences are not considered, the global bulb market capacity will be about 20 billion. It is worth noting that CFL bulbs still have many advantages. Although the penetration rate of LED bulbs is only about 3% in 2011, it will reach 600 million in absolute terms. In 2013, 40W and 60W traditional bulbs will be eliminated. The estimated LED bulb market size can reach 2.5 billion.

After 2012, LED manufacturers such as Philips, Osram, Cree and other major lighting markets, and many countries began to budget to change LED street lights, plus LED lighting prices will fall more than 30% per year, etc. It is estimated that the penetration rate of global LED lighting output value will further increase to nearly 20% in 2013.

Fourth, large size, high resolution to drive LED backlight demand

The demand for large-size, high-resolution panels will drive the demand for LED backlights in 2013. Japanese and Korean smartphone brands began to adopt 4.7 and 5 inch panels. The increase in panel size has increased the number of LED backlights from 6 to 8 in the past. If the market size of smart phones in 2013 is about 870 million, The value of smart phone backlights will reach 710 million US dollars.

At the same time, the TV size will continue to increase, and the proportions of 50吋, 55吋 and 60吋 will gradually increase. Coupled with the introduction of high-resolution TV products, the average number of LED backlights will increase. Currently, large-size TVs are mainly designed with side-entry models. In the way, the number of 50~60吋 side-entry LCD TV backlights has reached 130~150. More TVs will be used in more than 70 inches in the future. In addition, the 4K2K high-resolution (3,840*2,160) TV panel is introduced, and the brightness requirement of the LED backlight module needs to be improved. The number of LED backlights used in the same size TV will increase by 3 to 50%.

Fifth, LED emerging market demand is heating up

Looking forward to 2013, analysts believe that due to the enhancement of environmental awareness and the government's vigorous promotion, LED lighting has rapidly penetrated in emerging markets such as Russia, India, Southeast Asia, the Middle East and Africa. These countries or regions are highly invested in infrastructure construction, and Economic performance has a larger room for growth than mature markets. The demand for LED lighting products is showing signs of warming up, or it will become another highlight of the global LED market in 2013.

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